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Virgin Atlantic intros uniforms, badges based on gender ID | USA TODAY


Virgin Atlantic introduced optional pronoun badges available for employees and passengers, as well as changes to its ticketing system.

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Virgin Atlantic announced this week it updated the airline’s gender identity policy, enabling employees to wear clothing that expresses how they identify or present themselves.

The airline also introduced optional pronoun badges for staffers and passengers, as well as ticketing system changes to allow passport holders with neutral gender markers to use their gender codes and titles.

In an announcement released Wednesday, the airline said its crew, pilots, and ground team may now choose which of its uniforms, designed by Vivienne Westwood, best represents them regardless of gender, gender identity, or gender expression.

Virgin Atlantic said its staff can now choose either its red or burgundy uniform, “depending on which best reflects themselves,” the airline wrote in the statement.

The move comes on the heels of other changes made by the airline, including optional makeup for staff and allowing visible tattoos for crew members and front-line workers.

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